Wednesday, December 18, 2013

Blue Hill VP Offers Exclusive Advice on Restaurant Marketing

The International Culinary Center's webinar series on culinary careers and entrepreneurship continues with a look at how the experience you create for restaurant guests can be your greatest marketing asset.

Before you run glossy print ads or optimize your social media accounts, there’s a more fundamental type of marketing your business cannot afford to overlook.
In this webinar, Irene Hamburger, Vice President of Blue Hill and Blue Hill at Stone Barns, covers “four walls marketing” – the process of reaching your customers while they’re inside your restaurant or culinary business.
Learn how your employees, menus, events, and other experiential elements can help turn your customers into enthusiastic ambassadors for your business.
Want more expert advice in running a restaurant? Enroll in the International Culinary Center’s Restaurant Management class now.
Watch your email for links to register for upcoming webinars.

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